
Overview:
The new issue of Scuba Diving is out and its cover is really turning heads. After a year of doing “somewhat questionable” black and white covers in the Men’s Fitness vein, the Scuba Team wanted to go to color shots underwater where Scuba belongs.
For the shot, Photo Editor Carrie Garcia first commissioned a 4-foot tall tank to be built for $500, then the hard part started. “We wanted to drop the computer in the water to get bubbles and splash but the computer was so top heavy it would fall forward every time. We needed it vertical for the shoot.” When she and her crew figured it all out, the thought of how they looked doing the shoot is comical.
Not your usual cover shoot...
With one hand, Scuba Diving Art Director Monica Albert held a small, perforated hose into the tank and with the other hand, a similar, thicker hose. Sport Diver Art Director Jenn Pileggi dangled the computer into the tank by a string with one hand and held the other end of the small hose in the other. Garcia, who was taking the shot held an end of the large hose in one hand and a Canon 5D Mark 2 with a 24mm to 105mm lens in the other. “When we were ready, Monica would blow bubbles out the small hose and I would blow bubbles out the large hose. The big bubbles made the splash-like effect and the smaller bubble made it look more natural. We’d shoot rapid fire until we ran out of breath.” They shot two different products two different ways with two different colored Plexiglas backgrounds.
As for the results: “I was ecstatic” Garcia relates. “It’s my third cover but definitely my favorite. It was great to see it in print because it took because it took so much planning. When it came out I was walking the office showing everyone so I guess I was pretty excited.”
Results: Too early to tell but getting a great response.
For more info: Carrie.garcia@bonniercorp.com

No comments:
Post a Comment